Airport World: Passenger Satisfaction versus Revenue – How MASDIMA can help to increase revenue

Airport World: Passenger Satisfaction versus Revenue – How MASDIMA can help to increase revenue

ACI has issued a new White Paper that provides the clearest evidence yet about the positive impact good customer service has on non-aeronautical revenue generation. The main conclusions are:

– A 1% increase in passenger traffic drives a revenue increase ranging from 0.7% to 1%
 – A 1% increase in commercial space drives an increase in non-aeronautical revenue of 0.2%
– A 1% increase in passenger satisfaction levels delivers an increase of 1.5% in non-aeronautical revenue
MASDIMA is a solution designed and built, from the beginning, with a passenger-centric approach to airline operations. It has the possibility to increase the passenger satisfaction when the airline deals with disruptive scenarios, up to 80%.
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